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Data Governance

LiveRamp

Data collaboration, identity resolution and clean room platform

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About LiveRamp

LiveRamp provides a data collaboration platform that links customer records through its identity graph, enriches them with partner data and enables privacy-preserving sharing through clean rooms. Brands, publishers and agencies use it to connect first-party data and activate audiences.

Common use cases

  • Enrich first-party data
  • Measure campaigns
  • Partner data collaboration
  • Audience activation

Products and services

Data Collaboration Platform

Connects and shares data across partners with controls.

RampID

Identity resolution that links records across channels.

Clean Room

Privacy-enhanced environment for joint analysis.

Data marketplace

Access to third-party data for enrichment.

Pricing and editions. Quote-based.

Key features

  • Identity resolution
  • Data clean room
  • Audience onboarding
  • Data marketplace
  • Consent and permissions
  • Cloud data warehouse integration

Integrations

  • Snowflake
  • Databricks
  • Google BigQuery
  • Amazon Web Services
  • Microsoft Azure
  • The Trade Desk

LiveRamp alternatives

FAQs

What does LiveRamp do?

Identity resolution, data enrichment and clean-room data collaboration.

Who uses it?

Brands, publishers and agencies.

Does it work with cloud warehouses?

Yes, with platforms such as Snowflake and Databricks.

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